With the millions and millions of websites in existence today, how do you get yours noticed? The most common way is for it to be high up in the rankings of useful and relevant websites. Google is the most widely used search engine today. When someone keys in a search term on Google, you can only hope that your website comes up in the first ten pages of results. You do not have to sit there and just hope, though. There are a number of things you could do to improve your chances of being noticed.
Google came up with a system to determine how important a website is. Everyday, Google’s automated programs called spiders “crawl” the World Wide Web. The purpose is to index all the existing web pages out there. The information these spiders gather is used as the basis for calculating what Google calls PageRank. This concept was developed by Google founders Larry Page and Sergey Brin of Stanford University.
What exactly is PageRank? It is an algorithm which assigns numerical weights to linked pages. The higher the figures, the more important the page is. The PageRank is resultant of how many pages link to your own page. It is of no use to make bogus incoming links to your page though. Google gives more weight to more reputable sites that link to your page. Bogus and paid incoming links can actually be detected. The algorithm takes into account all incoming links – both external and internal.
This is where sitemaps come into the picture. As can be gathered from the name, sitemaps are basically a guide to what can be found in your website. It is a page within your site wherein the user can see the overall structure and informational content. It contains links to all the pages in your website.
Will providing a sitemap increase your Google PageRank? The answer is simple: yes it may. As mentioned earlier, the PageRank system also takes into account internal links. The more pages you have in your website, the higher you PageRank. A word of caution is necessary here. Pages should contain original content and not simply be copies of each other. Otherwise, your PageRank may actually decrease. As the spiders follow links to get to web pages, a sitemap will actually facilitate the “travel” of these spiders within your site. If each of the pages on your web site are interconnected and are easily accessible from one page, then chances are the spiders will find the necessary information faster and easier. Experts suggest that you put only a maximum of 100 links in one page. If you have more than that number of links, you should create different sets of sitemaps. In order for the idea of the sitemap to really work, you need to provide a link to the sitemap on every page on your website.
The keys to increasing your PageRank are fairly simple. Include original content in as many pages as you can. Link your pages together. Create a sitemap to make navigation easier. Provide links to the sitemap for each page. This way, both user and spiders can find all the information that you have to offer.
Tuesday, January 5, 2010
Boosting Your Pagerank With Article Submission
The more links your website receives over time, the higher it's pagerank will prove to be. Since Google puts a lot of value on pagerank when it comes to search engine rankings, having your pagerank as high as possible should be a must-do on your website promotion agenda.
Article submission is a great method of building links back to your website, and thus pagerank. Many SEO professionals use artucle submissions as a strategic weapon in their web marketing campaign. The reason is simple: submitting your article to article directories builds a good amount of inbound links over time.
You'll receive links and traffic not only from the article directories themselves, but other places too. The articles you post can be syndicated by other websites which eventually leads to even more traffic and links for your website.
It's important that you don't copy content from other articles, this will render your article submissions pretty much ineffective. If you write your articles so they are 100% unique, then you'll see much better results.
Take care when creating your "About the Author" or "Author Biography". This small resource box is the path that leads back to your website, so make sure you plan it out well. Include at least two links back to your website and pages within your website. Make sure the anchor text are targeted keywords - they should be keywords people search for when they look for your websites topic. This will build your strength in that keyword, and thus help your search engine rankings and traffic.
If you don't want to write the article and submit it to countless article directories yourself, you can always hire a freelancer that will spend the time to do it for you. Make sure they do a good job though, you'll want quality over quantity. If webmasters pick up your articles to use as content for their own website, then you'll get even more links and thus an even higher pagerank.
Be wary when using article submission software for your article submissions. Compared to hand submissions, automatic submissions aren't as effective unless you are submitting to a massive amount of article directories at once.
Others would recommend a manual article submission strategy, selecting a handful of article directories and submitting their unique articles to them. Select article directories with a decent pagerank, your website will benefit from it. The manual submission strategy I feel is the best, as you can be sure you'll receive the backlinks when you submit the articles yourself.
Article submission is a great method of building links back to your website, and thus pagerank. Many SEO professionals use artucle submissions as a strategic weapon in their web marketing campaign. The reason is simple: submitting your article to article directories builds a good amount of inbound links over time.
You'll receive links and traffic not only from the article directories themselves, but other places too. The articles you post can be syndicated by other websites which eventually leads to even more traffic and links for your website.
It's important that you don't copy content from other articles, this will render your article submissions pretty much ineffective. If you write your articles so they are 100% unique, then you'll see much better results.
Take care when creating your "About the Author" or "Author Biography". This small resource box is the path that leads back to your website, so make sure you plan it out well. Include at least two links back to your website and pages within your website. Make sure the anchor text are targeted keywords - they should be keywords people search for when they look for your websites topic. This will build your strength in that keyword, and thus help your search engine rankings and traffic.
If you don't want to write the article and submit it to countless article directories yourself, you can always hire a freelancer that will spend the time to do it for you. Make sure they do a good job though, you'll want quality over quantity. If webmasters pick up your articles to use as content for their own website, then you'll get even more links and thus an even higher pagerank.
Be wary when using article submission software for your article submissions. Compared to hand submissions, automatic submissions aren't as effective unless you are submitting to a massive amount of article directories at once.
Others would recommend a manual article submission strategy, selecting a handful of article directories and submitting their unique articles to them. Select article directories with a decent pagerank, your website will benefit from it. The manual submission strategy I feel is the best, as you can be sure you'll receive the backlinks when you submit the articles yourself.
How To Get A Pagerank 7 In 200 Days
Want soaring Pagerank? How about in 200 days. Read on- I’ll eat my moldy hat if my secret advice fails.
BRIEF INTRO. PageRank is google’s valuation of your website. Your pagerank comes pegged on a scale from 0 to 10.
Uh- okay… so what?
Let’s make it so easy that even your cat would mewl.
Think of Pagerank like real estate pricing. The higher your site ranks on that scale, the more valuable it is in Google’s eyes. You, the webmaster, enjoy explosive benefits the higher your pagerank: your site gets indexed more often, you appear in the top ten placements and people will kill each other to advertise their site on yours. To the tune of thousands of greenbacks a month.
Bottomline: websites of considerable persuasion and influence boast high pagerank.
If your site has less than a Pagerank 4, you’re s nobody. Pagerank 5 means you’re a rising hotshot. Folks would pay $30 a month to place a link on your site. Pagerank 6 means you’re almost a god. Not only would you rank in the top ten search engine rankings for chosen keywords, you’d rake in lotsa moolah from ad revenue.
Are you mewling like a cat yet?
Now that that’s out of the way, let’s hunker down to getting you a Pagerank 7 in 200 days.
CREATING A SITE OF MASSIVE INFLUENCE
1) Raid a few webhosts that allows you to buy domains on cheap. I’d recommend godaddy.com or doteasy.com Purchase at least 40 domains across different C Class IPs. The .info , .mobi and .biz variety go for a dime a dozen. Register them and build up a single page on each one. Fill the pages with quality content. No scraped info or you’ll get deindexed. Your bucks would go down the drain faster than cash at a casino. Hire a ghostwriter if you must.
2) Create backlinks to each of these sites from domains that wield extremely high pagerank. It’s easy to accomplish with Netscape.com and NewsVine.com. Now before you get all excited, understand that this tactic will work if you judiciously pick profitable tags. The tag ‘business’ ranks a whopper of a pagerank 7 at netscape. (http://www.netscape.com/tag/business). Listing your 40 domains under this directory gets a pagerank 7 backlink!
3) Amp the power. List your domains at DMOZ and Relmaxtop.com . You’ll garner at least a Pagerank 4 backlink to each site.
4) Post meaningful comments on one or two blogs listed here: courtneytuttle.com/blogs-that-follow/ These blogs have the NoFollow attribute disabled, allowing you to suck in more PR to each of your domains.
5) Post meaningful comments on mattcuts.com, pearsonified.com and scobleizer.com. Google ranks these sites at pagerank 8+. If your sensible comment is approved, you get more rank boosting.
6) Use this string in google search box to find high credibility .edu blogs where you can get quick backlinks from: [[site:.edu inurl:blog "post a comment" -"comments closed" -"you must be logged in" "Your-Key-Word"]] If your link appears on a .edu domain, Google accords your mucho respect. In spades. Ensure you write MEANINGFUL comments on these .edu sites, or I’ll disown you and send the Italian Mafia to kick your arse and sink you in the Ganges.
7) Wait for the next PageRank update. Twiddle your thumbs and get fat on some MacDonalds quarterpounders to pass the time.
8) Et Voila! After the next update, the Google Toolbar will indicate that ALL your 40 sites have achieved a shiny PageRank 3 or 4. Man, wasn’t that easy?? (FYI, google updates pagerank every three months or so)
9) Now that your sites wield considerable persuasive influence, I want you to create three new domains and have all original 40 sites link to these.
10) Wait for the next pagerank update and BAM! The three new domains now flex a Pagerank 5!. Hallelujah!! But wait. You don’t want a lousy 5. You want at least a seven. So what you do is to create two new domains and have the three pagerank 5s link to that.
11) Wait again. (do you get the pattern here?) Suck on some fries. Get more girlfriends. Take up racing. Then at the next pagerank update, the Google Tool Bar will bring you news that will wet your pants: GOODGRACIOUSGLORIOUSGOD! The two new domains are now Pagerank 6!! Wait. We’re not done yet. I want you to create a new domain. And guess what? I want you to link the two pagerank 6 sites to your new domain.
12) Wait again. Nuninuninu. By now you should have 10 girlfriends and boast a nice paunch from all those quarterpounders. But so what? After the next pagerank update, your new domain should now be a gloriously persuasive Pagerank 7. Ahh. Now you can kick back and relax. Because with this single website, any other website you link to will be transformed into an instant Pagerank 6. Everyone knows that sites these stellar command unbelievable advertising power. So what you do from here… well, it’s up to your imagination.
Disclaimer. Well actually its an apology. I promised you a Pagerank 7 in 200 days? Actually, make it more like 365 days because that’s how long it would take google to go through all those updates. But heck, what’s an extra 165 days between friends?
Fly high and rule the web world with persuasion and influence!
BRIEF INTRO. PageRank is google’s valuation of your website. Your pagerank comes pegged on a scale from 0 to 10.
Uh- okay… so what?
Let’s make it so easy that even your cat would mewl.
Think of Pagerank like real estate pricing. The higher your site ranks on that scale, the more valuable it is in Google’s eyes. You, the webmaster, enjoy explosive benefits the higher your pagerank: your site gets indexed more often, you appear in the top ten placements and people will kill each other to advertise their site on yours. To the tune of thousands of greenbacks a month.
Bottomline: websites of considerable persuasion and influence boast high pagerank.
If your site has less than a Pagerank 4, you’re s nobody. Pagerank 5 means you’re a rising hotshot. Folks would pay $30 a month to place a link on your site. Pagerank 6 means you’re almost a god. Not only would you rank in the top ten search engine rankings for chosen keywords, you’d rake in lotsa moolah from ad revenue.
Are you mewling like a cat yet?
Now that that’s out of the way, let’s hunker down to getting you a Pagerank 7 in 200 days.
CREATING A SITE OF MASSIVE INFLUENCE
1) Raid a few webhosts that allows you to buy domains on cheap. I’d recommend godaddy.com or doteasy.com Purchase at least 40 domains across different C Class IPs. The .info , .mobi and .biz variety go for a dime a dozen. Register them and build up a single page on each one. Fill the pages with quality content. No scraped info or you’ll get deindexed. Your bucks would go down the drain faster than cash at a casino. Hire a ghostwriter if you must.
2) Create backlinks to each of these sites from domains that wield extremely high pagerank. It’s easy to accomplish with Netscape.com and NewsVine.com. Now before you get all excited, understand that this tactic will work if you judiciously pick profitable tags. The tag ‘business’ ranks a whopper of a pagerank 7 at netscape. (http://www.netscape.com/tag/business). Listing your 40 domains under this directory gets a pagerank 7 backlink!
3) Amp the power. List your domains at DMOZ and Relmaxtop.com . You’ll garner at least a Pagerank 4 backlink to each site.
4) Post meaningful comments on one or two blogs listed here: courtneytuttle.com/blogs-that-follow/ These blogs have the NoFollow attribute disabled, allowing you to suck in more PR to each of your domains.
5) Post meaningful comments on mattcuts.com, pearsonified.com and scobleizer.com. Google ranks these sites at pagerank 8+. If your sensible comment is approved, you get more rank boosting.
6) Use this string in google search box to find high credibility .edu blogs where you can get quick backlinks from: [[site:.edu inurl:blog "post a comment" -"comments closed" -"you must be logged in" "Your-Key-Word"]] If your link appears on a .edu domain, Google accords your mucho respect. In spades. Ensure you write MEANINGFUL comments on these .edu sites, or I’ll disown you and send the Italian Mafia to kick your arse and sink you in the Ganges.
7) Wait for the next PageRank update. Twiddle your thumbs and get fat on some MacDonalds quarterpounders to pass the time.
8) Et Voila! After the next update, the Google Toolbar will indicate that ALL your 40 sites have achieved a shiny PageRank 3 or 4. Man, wasn’t that easy?? (FYI, google updates pagerank every three months or so)
9) Now that your sites wield considerable persuasive influence, I want you to create three new domains and have all original 40 sites link to these.
10) Wait for the next pagerank update and BAM! The three new domains now flex a Pagerank 5!. Hallelujah!! But wait. You don’t want a lousy 5. You want at least a seven. So what you do is to create two new domains and have the three pagerank 5s link to that.
11) Wait again. (do you get the pattern here?) Suck on some fries. Get more girlfriends. Take up racing. Then at the next pagerank update, the Google Tool Bar will bring you news that will wet your pants: GOODGRACIOUSGLORIOUSGOD! The two new domains are now Pagerank 6!! Wait. We’re not done yet. I want you to create a new domain. And guess what? I want you to link the two pagerank 6 sites to your new domain.
12) Wait again. Nuninuninu. By now you should have 10 girlfriends and boast a nice paunch from all those quarterpounders. But so what? After the next pagerank update, your new domain should now be a gloriously persuasive Pagerank 7. Ahh. Now you can kick back and relax. Because with this single website, any other website you link to will be transformed into an instant Pagerank 6. Everyone knows that sites these stellar command unbelievable advertising power. So what you do from here… well, it’s up to your imagination.
Disclaimer. Well actually its an apology. I promised you a Pagerank 7 in 200 days? Actually, make it more like 365 days because that’s how long it would take google to go through all those updates. But heck, what’s an extra 165 days between friends?
Fly high and rule the web world with persuasion and influence!
The 5 Myths About Google Pagerank
The recent Toolbar RageRank update once again has generated a lot of discussion in the SEO community. Webmasters report their websites receiving not much more traffic despite the increased visible PageRank. In numerous forum threads people question the reliability of toolbar values. By unveiling the following five myths I hope to answer to some of the uncertainties caused by this update.
1. PageRank values range from 0 to 10.
While some people believe that PageRank is an integer number or at least converge to an integer after intensive recursive calculations, actually it is a floating point number. Google rounds up the real value to the closest integer and puts it on the 0-10 scale which is displayed in your browser toolbar.
2. PageRank value displayed in the toolbar is the one used to rank the results.
As you might have noticed, the toolbar value is updated every few months with no regular intervals. In the present time Google continuously calculates and updates PageRank so that sometimes actual PageRank and its toolbar values can differ. The toolbar value should be considered not as a current rank but as a level your page has reached by the time of the latest toolbar update.
3. PageRank is the primary factor to rank the search results.
Not exactly. PageRank was the backbone of the Google success as a search engine because of its integrity, ability to use the unique democratic nature of the web and hyperlinks, and relatively high immunity to abuse. But as years passed the Google technology became far more sophisticated. Now Google uses a cloud of factors to rank its search results. Some of them are query specific (keyword saturation of the page copy and the backlinks’anchor text) and some of them are domain specific (domain age, keywords in domain name, and of course PageRank). Nobody outside the Google’s offices knows the actual weight of each factor and it is quite possible that PageRank is no longer the primary one.
4. Google toolbar shows an increase of PageRank for my pages. My traffic is going to skyrocket!
Wrong. There won’t be any sudden traffic increase after toolbar upgrades any more. As I said before, the continuous calculation and update of the Google’s internal PageRank means that the rankings also adjust gradually as your pages get or lose backlinks. So the toolbar upgrade itself will not cause any changes in search results.
5. Toolbar PageRank is of no use, it is just for entertainment.
This is allegedly a quote by one of the Google representatives. This is only partially true. The reason why Google doesn’t show the actual PageRank any more is that there have been repeated attempts by hackers to access an exploit these data. Since 2004 the toolbar values updates are no longer synchronized with the actual rankings changes, and therefore should not to be considered too seriously in terms of SEO. However toolbar ranks still remains the easiest and most obvious way to evaluate the quality of a page and millions of web users regularly judge websites according to what Google toolbar shows them.
1. PageRank values range from 0 to 10.
While some people believe that PageRank is an integer number or at least converge to an integer after intensive recursive calculations, actually it is a floating point number. Google rounds up the real value to the closest integer and puts it on the 0-10 scale which is displayed in your browser toolbar.
2. PageRank value displayed in the toolbar is the one used to rank the results.
As you might have noticed, the toolbar value is updated every few months with no regular intervals. In the present time Google continuously calculates and updates PageRank so that sometimes actual PageRank and its toolbar values can differ. The toolbar value should be considered not as a current rank but as a level your page has reached by the time of the latest toolbar update.
3. PageRank is the primary factor to rank the search results.
Not exactly. PageRank was the backbone of the Google success as a search engine because of its integrity, ability to use the unique democratic nature of the web and hyperlinks, and relatively high immunity to abuse. But as years passed the Google technology became far more sophisticated. Now Google uses a cloud of factors to rank its search results. Some of them are query specific (keyword saturation of the page copy and the backlinks’anchor text) and some of them are domain specific (domain age, keywords in domain name, and of course PageRank). Nobody outside the Google’s offices knows the actual weight of each factor and it is quite possible that PageRank is no longer the primary one.
4. Google toolbar shows an increase of PageRank for my pages. My traffic is going to skyrocket!
Wrong. There won’t be any sudden traffic increase after toolbar upgrades any more. As I said before, the continuous calculation and update of the Google’s internal PageRank means that the rankings also adjust gradually as your pages get or lose backlinks. So the toolbar upgrade itself will not cause any changes in search results.
5. Toolbar PageRank is of no use, it is just for entertainment.
This is allegedly a quote by one of the Google representatives. This is only partially true. The reason why Google doesn’t show the actual PageRank any more is that there have been repeated attempts by hackers to access an exploit these data. Since 2004 the toolbar values updates are no longer synchronized with the actual rankings changes, and therefore should not to be considered too seriously in terms of SEO. However toolbar ranks still remains the easiest and most obvious way to evaluate the quality of a page and millions of web users regularly judge websites according to what Google toolbar shows them.
Increasing Google Pagerank
So you've heard about Google Pagerank and you know what it is. Now that you know exactly what it is, I am sure you want to increase your pagerank so you can get better rankings in the SERP's and get more website traffic. Search Engine Optimisation is the art of gaining a better pagerank through the knowledge and experience of an SEO expert. Search Engine Optimisation covers all facets of what it takes to get a website ranking well in the SERP's, from onsite changes like titles and meta tags, to offsite SEO factors like linking. Since your website probably has a low pagerank and you would like to do something to increase it this article covers some hints and tips that will aid you in your efforts. Many so called SEO experts have brought to the SEO marketplace tools that you can assist you in increasing your website pagerank. However it should be noted that the majority of these tools are useless and really do not assist you at all. What will increase Google pagerank is applying some of the techniques listed below to your site. Using these proven methods will guarantee a way of boosting your websites pagerank and they are all completely free SEO techniques. So you should ask yourself, why spend the money to increase pagerank when we’ll tell you how to do it for free?
Increasing pagerank
As we said, there are several SEO techniques to increase a web site’s Google pagerank. Even if you only follow one of the techniques below, you can expect to see a positive difference in your website’s pagerank.
Technique #1: Content
Despite the fact that SEO experts constantly talk about the importance of content, most web masters ignore their advice to make sure their sites have quality content. It’s really crazy, particularly when you consider the fact that Google looks at content when determining pagerank. Thus, one of the greatest techniques toward improving pagerank is to simply make sure your site has quality content. This content should ALWAYS be relevant to the topic of the site. The content should not be too long (greater than 2500 words a page) or too short, should be informative and should include the right amount of keywords (a keyword density of 2-5%). If your content has all of this, you should be in very good condition to increase your pagerank.
Technique #2: Back links
The major determining factor in Google’s pagerank is back links. These are incoming links from one site to your site. What these links tell Google is that your site must have good content on it, or else other sites would not be linking to it. Now you might think that all that matters is the links, right? Not exactly. Google has gotten very smart and accurate with pagerank, and so they can tell bad links (i.e. Links from link farms, irrelevant sites etc.) from the good links (links in articles, links from relevant sites etc.). The most effective technique in increasing pagerank is to gather good back links. The next two techniques on our list deal with this.
Technique #3: Forums and Blogs
Google is known for quickly indexing forums and blogs. Literally the fastest way to gain a good back link is to simply post a link to your site on a forum or a blog. Most forums consider outright linking to be spam, so you’ll have to make sure you do this in the right way. Try joining forums relevant to your site’s topic and put a link to your site in your signature, if it’s allowed. Also, put a link to your site in your profile. Then post 1-10 times. Your posts should contribute something to the forum so that they are not edited or, worse, removed.
As for using blogs to gain more links, you can try to create a blog of your own and casually put a link to your site on it. You can also try commenting on other relevant blogs and including a link to your site in these comments. Once again, you need to be cautious in how you do this—you don’t want to make comments that are outright promoting your site.
Technique #4: Articles
An popular way of gaining a better Google pagerank is to write articles. These articles are based off of your site. For instance, if you run a photography site, you may write an article on digital photography. At the end of the article, you might include something like “for more on digital photography, visit insert site.com”. Article back links are very effective because they are considered credible by Google. One thing to remember is to not mention your site too many times; one or two mentions per article is fine. You can submit your articles to AssociatedContent.com and Ezines or you can use article submission services or Article Submitter software.
Conclusion
You don’t have to spend money to increase pagerank. All you need to do is just practice some of the techniques we’ve outlined here and you’ll be well on your way to a better Google pagerank.
Increasing pagerank
As we said, there are several SEO techniques to increase a web site’s Google pagerank. Even if you only follow one of the techniques below, you can expect to see a positive difference in your website’s pagerank.
Technique #1: Content
Despite the fact that SEO experts constantly talk about the importance of content, most web masters ignore their advice to make sure their sites have quality content. It’s really crazy, particularly when you consider the fact that Google looks at content when determining pagerank. Thus, one of the greatest techniques toward improving pagerank is to simply make sure your site has quality content. This content should ALWAYS be relevant to the topic of the site. The content should not be too long (greater than 2500 words a page) or too short, should be informative and should include the right amount of keywords (a keyword density of 2-5%). If your content has all of this, you should be in very good condition to increase your pagerank.
Technique #2: Back links
The major determining factor in Google’s pagerank is back links. These are incoming links from one site to your site. What these links tell Google is that your site must have good content on it, or else other sites would not be linking to it. Now you might think that all that matters is the links, right? Not exactly. Google has gotten very smart and accurate with pagerank, and so they can tell bad links (i.e. Links from link farms, irrelevant sites etc.) from the good links (links in articles, links from relevant sites etc.). The most effective technique in increasing pagerank is to gather good back links. The next two techniques on our list deal with this.
Technique #3: Forums and Blogs
Google is known for quickly indexing forums and blogs. Literally the fastest way to gain a good back link is to simply post a link to your site on a forum or a blog. Most forums consider outright linking to be spam, so you’ll have to make sure you do this in the right way. Try joining forums relevant to your site’s topic and put a link to your site in your signature, if it’s allowed. Also, put a link to your site in your profile. Then post 1-10 times. Your posts should contribute something to the forum so that they are not edited or, worse, removed.
As for using blogs to gain more links, you can try to create a blog of your own and casually put a link to your site on it. You can also try commenting on other relevant blogs and including a link to your site in these comments. Once again, you need to be cautious in how you do this—you don’t want to make comments that are outright promoting your site.
Technique #4: Articles
An popular way of gaining a better Google pagerank is to write articles. These articles are based off of your site. For instance, if you run a photography site, you may write an article on digital photography. At the end of the article, you might include something like “for more on digital photography, visit insert site.com”. Article back links are very effective because they are considered credible by Google. One thing to remember is to not mention your site too many times; one or two mentions per article is fine. You can submit your articles to AssociatedContent.com and Ezines or you can use article submission services or Article Submitter software.
Conclusion
You don’t have to spend money to increase pagerank. All you need to do is just practice some of the techniques we’ve outlined here and you’ll be well on your way to a better Google pagerank.
Deep Inside Google Pagerank
PageRank is Google’s way of determining a website’s worth based on the number of incoming links it has. Essentially, Google counts the number of links pointing to the site and interprets it as confidence votes. Simply put, the more votes for a site, the worthier the site is in the eyes of Google.
Website Ranking
During the years that the web was emerging, numerous sites that have industry-specific content were continuously being added to the web daily. Web surfers or searchers had very few tools to locate these sites which they knew existed but had no idea on how they can be accessed. The birth of Yahoo provided some relief as it organized its directory listing by classifying each site it discovered and likewise embedded a search engine in its site. This started the use of keywords existing in the database for site searching. Other search engines followed suit with the search trend and relied heavily on Meta tags to classify the relevance of a website based on keywords found in the tags.
Everything seemed to work out just fine until site owners and webmasters realized the potential of embedding industry specific keyword phrases in their Meta tags and other site codes to manipulate higher rankings in search results. Search engines started getting cluttered with sites that spammed their content with the abuse of relevant keywords. Most had the keywords but had poor content. The credibility and relevance of search engines were being challenged so they had to think of a way to offer a more refined output to users.
Google saw the problem which conventional search engines had to face in this situation. It recognized the fact that as long as the control of relevance remained with webmasters, the ranking results would continue to be contaminated with the presence of high ranking sites that artificially inflate their keyword relevance. By the very nature of the web, it is accepted that the web is based on hyperlinks where a site is largely measured by its linkage to prominent sites and the number of links it has. There is the assumption that a site is good and important if more sites link to it.
The Google founders, Sergey Brin and Larry Page took this logic further when they formulated a search engine algorithm that shifted the ranking weight to off-page factors. They came up with a formula called the PageRank where the algorithm would count the number of sites that link to a page and assign it an importance score on a scale of 1-10. The Google scale is not linear but rather exponential in nature.
The PageRank algorithm which was named after its founder, Larry Page, was deployed with the launch of Google in 1998. The successful result enabled Google to surpass its competition due to the superior and relevant results it was able to serve using their formula that was difficult to manipulate. The new algorithm helped in providing authentic and quality information while presenting a challenge to site owners and webmasters who cheat their way to top rank. Google’s PageRank is considered one of the primary off-page factors that influence a page’s ranking in the search engine result pages. The PageRank value of any page can be checked by downloading the Google Toolbar.
Google’s PageRank
PageRank is explained by Google in the following manner:
“PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page value. In essence, Google interprets a link from page A to page B as a vote by page A for page B. But Google looks at more than the sheer volume of votes or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”. Important, high-quality sites receive a higher PageRank which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don’t match your query. So Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page’s content (and the content of the pages linking to it) to determine if it’s a good match for your query.”
The exact algorithm of each search engine is a confidential matter. However, search engine analysts believe that ranking is a product of a combination of page relevance and PageRank. The search results of Google search are admittedly high in terms of relevance. This is largely responsible for the resounding success it is experiencing. Other major search engines have adapted this logic in some form with variations on the assigned importance of this value.
The Google Toolbar is downloaded for free and can be installed in the user’s Internet Explorer within minutes. It facilitates the display of the PageRank of each web page visited on a scale of 1-10. It does not display the PageRank of web pages that it has not indexed. The PageRank displayed by the Toolbar refers to individual pages and not to the site as a whole.
Most search engines place significant importance on link popularity in evaluating the importance of web pages ranking and indexing purposes. The system of Link Popularity is based on the number and quality of links connected to a website page. This is used in conjunction with the quality of sites that are linked to the website, the quality of content and the industry relevance to the site.
A webpage that links to one site passes a portion of its own PageRank value in the process. The higher the PageRank of the linking page, the higher the value passed. PageRank is divided over the total outgoing links of the linking page. In essence, a link from a PR10 webpage with 20 outgoing links represents more value than a link with a page of the same PageRank that has 100 outgoing links. Pursuing links from higher PR web pages with lesser number of total outgoing links should be prioritized.
One of the more critical aspects of search engine marketing is the building of link popularity. The manipulation of PageRank is neither easy nor recommended but PageRank can be enhanced by improving link popularity. A long term link building campaign should be undertaken to boost a site’s PageRank and consequently achieve a significant improvement in site ranking. Off-page factors continue to gain importance in ranking websites thus it has become necessary to actively boost such factors to favor the website. Exchanging links with sites falling under the same industry segment has become more open as webmasters finally realize the importance of link popularity and PageRank.
Website Ranking
During the years that the web was emerging, numerous sites that have industry-specific content were continuously being added to the web daily. Web surfers or searchers had very few tools to locate these sites which they knew existed but had no idea on how they can be accessed. The birth of Yahoo provided some relief as it organized its directory listing by classifying each site it discovered and likewise embedded a search engine in its site. This started the use of keywords existing in the database for site searching. Other search engines followed suit with the search trend and relied heavily on Meta tags to classify the relevance of a website based on keywords found in the tags.
Everything seemed to work out just fine until site owners and webmasters realized the potential of embedding industry specific keyword phrases in their Meta tags and other site codes to manipulate higher rankings in search results. Search engines started getting cluttered with sites that spammed their content with the abuse of relevant keywords. Most had the keywords but had poor content. The credibility and relevance of search engines were being challenged so they had to think of a way to offer a more refined output to users.
Google saw the problem which conventional search engines had to face in this situation. It recognized the fact that as long as the control of relevance remained with webmasters, the ranking results would continue to be contaminated with the presence of high ranking sites that artificially inflate their keyword relevance. By the very nature of the web, it is accepted that the web is based on hyperlinks where a site is largely measured by its linkage to prominent sites and the number of links it has. There is the assumption that a site is good and important if more sites link to it.
The Google founders, Sergey Brin and Larry Page took this logic further when they formulated a search engine algorithm that shifted the ranking weight to off-page factors. They came up with a formula called the PageRank where the algorithm would count the number of sites that link to a page and assign it an importance score on a scale of 1-10. The Google scale is not linear but rather exponential in nature.
The PageRank algorithm which was named after its founder, Larry Page, was deployed with the launch of Google in 1998. The successful result enabled Google to surpass its competition due to the superior and relevant results it was able to serve using their formula that was difficult to manipulate. The new algorithm helped in providing authentic and quality information while presenting a challenge to site owners and webmasters who cheat their way to top rank. Google’s PageRank is considered one of the primary off-page factors that influence a page’s ranking in the search engine result pages. The PageRank value of any page can be checked by downloading the Google Toolbar.
Google’s PageRank
PageRank is explained by Google in the following manner:
“PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page value. In essence, Google interprets a link from page A to page B as a vote by page A for page B. But Google looks at more than the sheer volume of votes or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”. Important, high-quality sites receive a higher PageRank which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don’t match your query. So Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page’s content (and the content of the pages linking to it) to determine if it’s a good match for your query.”
The exact algorithm of each search engine is a confidential matter. However, search engine analysts believe that ranking is a product of a combination of page relevance and PageRank. The search results of Google search are admittedly high in terms of relevance. This is largely responsible for the resounding success it is experiencing. Other major search engines have adapted this logic in some form with variations on the assigned importance of this value.
The Google Toolbar is downloaded for free and can be installed in the user’s Internet Explorer within minutes. It facilitates the display of the PageRank of each web page visited on a scale of 1-10. It does not display the PageRank of web pages that it has not indexed. The PageRank displayed by the Toolbar refers to individual pages and not to the site as a whole.
Most search engines place significant importance on link popularity in evaluating the importance of web pages ranking and indexing purposes. The system of Link Popularity is based on the number and quality of links connected to a website page. This is used in conjunction with the quality of sites that are linked to the website, the quality of content and the industry relevance to the site.
A webpage that links to one site passes a portion of its own PageRank value in the process. The higher the PageRank of the linking page, the higher the value passed. PageRank is divided over the total outgoing links of the linking page. In essence, a link from a PR10 webpage with 20 outgoing links represents more value than a link with a page of the same PageRank that has 100 outgoing links. Pursuing links from higher PR web pages with lesser number of total outgoing links should be prioritized.
One of the more critical aspects of search engine marketing is the building of link popularity. The manipulation of PageRank is neither easy nor recommended but PageRank can be enhanced by improving link popularity. A long term link building campaign should be undertaken to boost a site’s PageRank and consequently achieve a significant improvement in site ranking. Off-page factors continue to gain importance in ranking websites thus it has become necessary to actively boost such factors to favor the website. Exchanging links with sites falling under the same industry segment has become more open as webmasters finally realize the importance of link popularity and PageRank.
Using RSS To Increase Your Pagerank
There are millions of dollars and multiple hours spent every day trying to increase website traffic, by both ethical and unethical means. There is so much demand for traffic solutions that people will go to any lengths to get ranked higher in the search engines. But did you know that you could increase your traffic by about 20% right now, with virtually no effort?
Most times when you hear something like this I suggest that you turn tail and run as it will normally lead to your site’s ranking demise. This particular method of boosting traffic, however, is not a scam; it’s not an unethical ploy; it is a genuine method of increasing traffic via a future internet standard. The reason that you can increase your traffic so vastly is because you are getting in on the ground floor of a new technology which will revolutionize the internet and the way that traffic is distributed.
To understand what we’re about to tell you, you need to understand what an RSS feed is. Put simply, it’s a standard format for sharing your content instantly with users and other websites. People can quickly get access to ‘teasers’ for your latest newsletters, articles, blogs, content and more, and click through to see the full version. This method of distributing your information is very helpful because it basically generates dynamic newsletters without spamming and without causing your visitor any grief at all. In fact, many users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly, and (most importantly) dynamic.
RSS feeds are often used by news sites or blogs, as the content changes often enough to make it worth while. By using highly targeted RSS feeds, you can improve your site's web content without having to write it on your own – if someone offers you an RSS feed of their site, you can add it to your site easily. This provides you with a good content base which will keep visitors coming back. The more information that people associate your site with the more important they consider your site. The more important they consider your site, the more important search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially improve your search engine rankings. Why?
1. RSS feeds can provide good, relevant content for your website – there are plenty of RSS publishers with themed content for you to choose from. These highly-targeted feeds will often contain your keywords, and so increase the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or “anchor” tags. Search engines value anchor tags almost as much (if not more than) header tags (h1-h6).
2. RSS feeds can provide new, fresh content. When new content is added to them, the old content drops off, making sure that your website’s content doesn’t go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to keep your visitors where they belong, you have to have a good selection of content that is updated on a regular basis.
3. RSS feeds can get search engines to crawl your site more frequently – daily in some cases. This helps your site to rank higher in the search engines, and gives you an advantage over your competition. Your RSS feed can do your SEO work for you.
RSS feeds can be great for getting your newsletter, articles, or blog onto other people's sites, and that’s very powerful, as long as you make sure that your RSS feed is adding more to your business than it takes. In some situations, you might find that including RSS on your page makes visitors click away from your site, as they find that site’s content more interesting than you – and people who click on RSS links might be less likely to click on ads. Use caution with RSS feeds, or you could be in for a shock.
Most times when you hear something like this I suggest that you turn tail and run as it will normally lead to your site’s ranking demise. This particular method of boosting traffic, however, is not a scam; it’s not an unethical ploy; it is a genuine method of increasing traffic via a future internet standard. The reason that you can increase your traffic so vastly is because you are getting in on the ground floor of a new technology which will revolutionize the internet and the way that traffic is distributed.
To understand what we’re about to tell you, you need to understand what an RSS feed is. Put simply, it’s a standard format for sharing your content instantly with users and other websites. People can quickly get access to ‘teasers’ for your latest newsletters, articles, blogs, content and more, and click through to see the full version. This method of distributing your information is very helpful because it basically generates dynamic newsletters without spamming and without causing your visitor any grief at all. In fact, many users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly, and (most importantly) dynamic.
RSS feeds are often used by news sites or blogs, as the content changes often enough to make it worth while. By using highly targeted RSS feeds, you can improve your site's web content without having to write it on your own – if someone offers you an RSS feed of their site, you can add it to your site easily. This provides you with a good content base which will keep visitors coming back. The more information that people associate your site with the more important they consider your site. The more important they consider your site, the more important search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially improve your search engine rankings. Why?
1. RSS feeds can provide good, relevant content for your website – there are plenty of RSS publishers with themed content for you to choose from. These highly-targeted feeds will often contain your keywords, and so increase the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or “anchor” tags. Search engines value anchor tags almost as much (if not more than) header tags (h1-h6).
2. RSS feeds can provide new, fresh content. When new content is added to them, the old content drops off, making sure that your website’s content doesn’t go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to keep your visitors where they belong, you have to have a good selection of content that is updated on a regular basis.
3. RSS feeds can get search engines to crawl your site more frequently – daily in some cases. This helps your site to rank higher in the search engines, and gives you an advantage over your competition. Your RSS feed can do your SEO work for you.
RSS feeds can be great for getting your newsletter, articles, or blog onto other people's sites, and that’s very powerful, as long as you make sure that your RSS feed is adding more to your business than it takes. In some situations, you might find that including RSS on your page makes visitors click away from your site, as they find that site’s content more interesting than you – and people who click on RSS links might be less likely to click on ads. Use caution with RSS feeds, or you could be in for a shock.
Does Pagerank Really Matter?
This is an eternal question. Search engine optimizers would remain glued to their computer screen to take in the first hint of any PageRank update as and when that occurs. And when it occurs, it will be an anxious wait till the dust settles, before scurrying off to rework ways to claw back in ranking in case the new PR reduces.
Why so much bother? Does PageRank really matter? The short answer is yes, PageRank does matter, but not as much as it is made out to be. Let us talk things over.
What we know
The first lesson on PageRank will be an unquestionable reference to what Google says. According to Google [http://www.google.com/technology/], “PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value.”
Elaborating, Google says 2 things. One, more the number of incoming links to a webpage, more is the ‘number of votes’ for that page. But then comes the second rider. According to Google, it also analyzes the page that sends links and attempts to figure out how ‘important’ or ‘relevant’ this page (rather its content) is vis-à-vis the page which it links to.
Broadly speaking, links between 2 travel-related webpages make much sense in the eyes of Google than that between a travel-related webpage and another concerning, say a watch manufacturing company.
A succinct yet clear explanation of PageRank Technology is provided by Google here [http://www.google.com/corporate/tech.html]. The underlying idea is to provide surfers as accurate search results as possible. The ‘life of a Google query’ though lasting barely a second, is a mind-boggling go-between through several stages before an answer is delivered.
What we do not know
Howsoever revealing may Google’s explanations be, the bottom-line remains that for most of us, calculation of PR continues to be an enigma. Does any one know for sure how PR works? Ian Rogers of IPR Computing has in this essay [http://www.iprcom.com/papers/pagerank/] explained fairly well as to how PageRank is calculated by Google.
However, even if the mathematical equation to calculate PR is known, what is not known is which set of its data Google uses from its databank for finding out the PageRank of your webpage. This essentially translates to no more than second-guessing as to what the next PR would be. It would therefore be not wrong to say that most of the users (and indeed the so-called SEO experts) do not know what their PageRank would be next time. (Having said that, I must not consciously deny readers of this article to know what their supposedly Future PageRank [http://www.seochat.com/seo-tools/future-pagerank/] will be.)
Why the hype
And herein lies a superb marketing strategy. Ever wondered why Google thought it pertinent to let PageRank displayed in its toolbar? On the face of it, there is no need really, except to ‘stoke’ the fire of chasing a mirage. You see a mirage as much as you know how PR is calculated. But try as best as you would, you cannot decide your PR.
In the process Google gains. An enormous volume of writings (like this one) centers around Google. Whatever Google does is news in an instant. There is a whole lot of ‘pure’ Google-watchers out there whose job it is to only report on the giant search company. Publicity sans cost, not bad that.
The link companies
Google’s wish notwithstanding, there is no denying that PageRank mystery has given birth to thousands of link-related business. Since Google is explicit in explaining at how it looks at links, it has been easy for link-making companies to work out their preliminary business strategy. Beyond that it’s purely rat race of garnering share of link-hungry websites. All the time, Google remains unfazed, except occasionally churning it topsy-turvy to keep PR mystery alive.
What would you do
You need not overly bother about PageRank. Do not get me wrong! PageRank is very real. What is not is your ability to alter it any sooner. There should not be any express-effort to ‘acquire’ links. Instead, maintain focus on adding and enriching your web content, for that and that only would create a permanence of interest among your viewers over a period of time.
Emphasis must be on creating value to your viewers’ time, so that there is always something new to learn, something more to know. Along the way if you pick up a good link or two every now and then, that will be more than welcome.
What, if you are in hurry
Not everyone is destined to wait for a hike in PageRank. Then again, even a high PR may not instantly lead to bigger traffic. So pretty soon, you may ponder how long it will be to profit from your web venture. Profit may be to earn publicity (blogs for example), to make your readers giving consent to your paid newsletter, to sell your products or services (or even selling others’ products or services), or suchlike.
If indeed you want to cut short your long wait so as to profit from your web venture, Google has a ready solution. It is about targeted keyword advertising program, called Google AdWords. In sharp contrast with PageRank, Google lets AdWords users to actually control their accounts in order to attain more visibility. But that is another story for another day.
Why so much bother? Does PageRank really matter? The short answer is yes, PageRank does matter, but not as much as it is made out to be. Let us talk things over.
What we know
The first lesson on PageRank will be an unquestionable reference to what Google says. According to Google [http://www.google.com/technology/], “PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value.”
Elaborating, Google says 2 things. One, more the number of incoming links to a webpage, more is the ‘number of votes’ for that page. But then comes the second rider. According to Google, it also analyzes the page that sends links and attempts to figure out how ‘important’ or ‘relevant’ this page (rather its content) is vis-à-vis the page which it links to.
Broadly speaking, links between 2 travel-related webpages make much sense in the eyes of Google than that between a travel-related webpage and another concerning, say a watch manufacturing company.
A succinct yet clear explanation of PageRank Technology is provided by Google here [http://www.google.com/corporate/tech.html]. The underlying idea is to provide surfers as accurate search results as possible. The ‘life of a Google query’ though lasting barely a second, is a mind-boggling go-between through several stages before an answer is delivered.
What we do not know
Howsoever revealing may Google’s explanations be, the bottom-line remains that for most of us, calculation of PR continues to be an enigma. Does any one know for sure how PR works? Ian Rogers of IPR Computing has in this essay [http://www.iprcom.com/papers/pagerank/] explained fairly well as to how PageRank is calculated by Google.
However, even if the mathematical equation to calculate PR is known, what is not known is which set of its data Google uses from its databank for finding out the PageRank of your webpage. This essentially translates to no more than second-guessing as to what the next PR would be. It would therefore be not wrong to say that most of the users (and indeed the so-called SEO experts) do not know what their PageRank would be next time. (Having said that, I must not consciously deny readers of this article to know what their supposedly Future PageRank [http://www.seochat.com/seo-tools/future-pagerank/] will be.)
Why the hype
And herein lies a superb marketing strategy. Ever wondered why Google thought it pertinent to let PageRank displayed in its toolbar? On the face of it, there is no need really, except to ‘stoke’ the fire of chasing a mirage. You see a mirage as much as you know how PR is calculated. But try as best as you would, you cannot decide your PR.
In the process Google gains. An enormous volume of writings (like this one) centers around Google. Whatever Google does is news in an instant. There is a whole lot of ‘pure’ Google-watchers out there whose job it is to only report on the giant search company. Publicity sans cost, not bad that.
The link companies
Google’s wish notwithstanding, there is no denying that PageRank mystery has given birth to thousands of link-related business. Since Google is explicit in explaining at how it looks at links, it has been easy for link-making companies to work out their preliminary business strategy. Beyond that it’s purely rat race of garnering share of link-hungry websites. All the time, Google remains unfazed, except occasionally churning it topsy-turvy to keep PR mystery alive.
What would you do
You need not overly bother about PageRank. Do not get me wrong! PageRank is very real. What is not is your ability to alter it any sooner. There should not be any express-effort to ‘acquire’ links. Instead, maintain focus on adding and enriching your web content, for that and that only would create a permanence of interest among your viewers over a period of time.
Emphasis must be on creating value to your viewers’ time, so that there is always something new to learn, something more to know. Along the way if you pick up a good link or two every now and then, that will be more than welcome.
What, if you are in hurry
Not everyone is destined to wait for a hike in PageRank. Then again, even a high PR may not instantly lead to bigger traffic. So pretty soon, you may ponder how long it will be to profit from your web venture. Profit may be to earn publicity (blogs for example), to make your readers giving consent to your paid newsletter, to sell your products or services (or even selling others’ products or services), or suchlike.
If indeed you want to cut short your long wait so as to profit from your web venture, Google has a ready solution. It is about targeted keyword advertising program, called Google AdWords. In sharp contrast with PageRank, Google lets AdWords users to actually control their accounts in order to attain more visibility. But that is another story for another day.
Linking From High Pagerank Sites The Easy Way
One of the components of getting traffic from the search engines is to have another site linking to you.
You want to get links from a site that is frequently visited by the search engine spiders. The spiders will crawl the site and find the link to your page.
To find sites that get visited by the spiders frequently, you can view the pagerank of the sites. I will not go into detail about how Google determines pagerank or even what pagerank is for brevity.
You can find the pagerank of a site by either installing the Google toolbar or visiting third party sites such as:
Sites are given pagerank between 0 and 10. A rule of thumb is that you'll want to get links from sites with a pagerank of at least 5. Those sites get visited by the search engine spiders at least once a day.
To get links from sites with pagerank of 5 you can send the webmaster a link exchange request, submit content for their sites or you can take the simple method as outlined below.
Ezinearticles.com is a site where people visit and submit their articles for other publishers to use as content on their sites. You can go there and sign up for free to submit your own articles.
If your articles are approved, then they'll be published on that site and you'll have a link to your sites. If you check the pagerank of http://Ezinearticles.com, you'll find that it's a pagerank 6 site.
Just recently, http://Ezinearticles.com has added a commenting feature where you can put comments about any article.
Here's how to comment on any of the more than 150k+ articles in http://EzineArticles.com's database:
1. Go to http://EzineArticles.com and find an article about something of personal or business interest you want to comment on.
2. Click on the "Comments" link directly under the TITLE of the article.
3. Add your Comment
4. Enter the CAPTCHA code to authenticate you are a human
5. Within a business day or so, your comment will be reviewed by a human editor that is part of their comment management team.
6. You will receive an email after your comment is approved.
Now you can get a link back to your site without having to write an article. Submitting a comment is only suggested if you simply want the spiders to crawl your sites. I still suggest writing and submitting your own articles for the full benefit of one way links to your site.
There are many sites that you can get links from without sending an email to the webmaster and waiting for a reply. You just have to keep your eyes open and be aware of each site's pagerank.
You want to get links from a site that is frequently visited by the search engine spiders. The spiders will crawl the site and find the link to your page.
To find sites that get visited by the spiders frequently, you can view the pagerank of the sites. I will not go into detail about how Google determines pagerank or even what pagerank is for brevity.
You can find the pagerank of a site by either installing the Google toolbar or visiting third party sites such as:
Sites are given pagerank between 0 and 10. A rule of thumb is that you'll want to get links from sites with a pagerank of at least 5. Those sites get visited by the search engine spiders at least once a day.
To get links from sites with pagerank of 5 you can send the webmaster a link exchange request, submit content for their sites or you can take the simple method as outlined below.
Ezinearticles.com is a site where people visit and submit their articles for other publishers to use as content on their sites. You can go there and sign up for free to submit your own articles.
If your articles are approved, then they'll be published on that site and you'll have a link to your sites. If you check the pagerank of http://Ezinearticles.com, you'll find that it's a pagerank 6 site.
Just recently, http://Ezinearticles.com has added a commenting feature where you can put comments about any article.
Here's how to comment on any of the more than 150k+ articles in http://EzineArticles.com's database:
1. Go to http://EzineArticles.com and find an article about something of personal or business interest you want to comment on.
2. Click on the "Comments" link directly under the TITLE of the article.
3. Add your Comment
4. Enter the CAPTCHA code to authenticate you are a human
5. Within a business day or so, your comment will be reviewed by a human editor that is part of their comment management team.
6. You will receive an email after your comment is approved.
Now you can get a link back to your site without having to write an article. Submitting a comment is only suggested if you simply want the spiders to crawl your sites. I still suggest writing and submitting your own articles for the full benefit of one way links to your site.
There are many sites that you can get links from without sending an email to the webmaster and waiting for a reply. You just have to keep your eyes open and be aware of each site's pagerank.
Google Pagerank
With much enthusiasm and equally much concern, there are clear signs that a new Google PageRank update is happening right now as we speak.
Most of you, web site owners, publishers and SEO consultants, are probably dreading these updates just as much as I do: after a period of working hard into acquiring new valuable links, the inevitable question is "Will I be rewarded? And if so, just how much?"
Let's take a glimpse into what the new PageRank update is bringing:
First, let's see what will your page's new PageRank be?
If you haven't done this yet, check the page(s) that interest you using a Future PageRank tool (available from http://www.teawithedge.com/google_pr_update.html ).
This simple tool sends queries to known Google data centers in order to retrieve the PageRank of the given URL. It should normally show the same PageRank for all centers, however, if you run the tool during an actual PageRank update, you can see variations from one data center to another thus previewing what your page's future PageRank will be.
Caught any changes?
Whatever the answer, there are some logical explanations for it.
After studying the performance of several web sites, these are the conclusions I have come upon:
1. The trend to reward links from content-related web sites continues.
Web sites that have focused on gathering quality links, both reciprocal and non-reciprocal, from web sites with related content, shall expect to see their efforts to be successful: a relatively small amount of related links, even if reciprocal, proves to be much more beneficial than thousands of totally unrelated links.
However, one must not forget that climbing on the PageRank ladder becomes increasingly difficult as you ascend. If your web site already had a good PageRank before this update (i.e. 4 and above) it is possible not to see an improvement on the 0 to 10 scale. The true PageRank scale is exponential: the distance from 3 to 4 is much smaller than the distance from 4 to 5, and the distance from 4 to 5 is tiny compared to the distance from 5 to 6!
If you know you have planned and executed your SEO plan correctly in terms of building link popularity (and that means focusing on gathering links from related sites, work towards getting non-reciprocal links, and paid attention to various way PageRank can leak out of your pages), keep on the good works and if possible intensify them: you'll be rewarded by the next update, depending on how high is your current PageRank.
2. Newly created web sites are able to achieve a nice PageRank from their first PageRank update, providing they played fair in the link building game: little but quality links, and care for not leaking PageRank when not necessary can easily get a PR of 3 to a new site!
The issue of PageRank leaking has been probably overly-discussed within the SEO media, yet it might still be useful to mention that there is "good" leaking and "bad" leaking and it's only up to the site's publisher to make a choice:
- "good leaking" is when a site links to external resources that are of benefit for its readers, thus giving a vote of trust and approval to the linked site;
- similarly, "bad leaking" is when a site associates itself with a resource search engines (Google, in this case) dislike, such as link farms, sites employing gray or black SEO techniques, or sites with totally unrelated content (this usually happens when, in an attempt to monetize a site, ads and links to unrelated resources are published).
3. Sites that acquired no new linkbacks since the previous update seem not to be penalized (unlike a while ago!), and stay constant with their older PageRank.
The current PageRank scale seems to be stabile and it might take a while until it is brought down a level, in order to keep some proportions to it.
If this is the case for your sites, it might be a good idea that you start a link building campaign in order to make sure your site is not in danger of being brought down at a further update. Depending on the intensity and quality of your campaign, you can even go up the ladder - with all the benefits this can bring.
To sum up, Google's new PageRank update shows clear signs of continuing the existing trend of rewarding those who employ clean, honest techniques against the less innocent ones. This is nothing but good news for the SEO community and serious publishers, however, there's no guarantee we will live to see the end of the war between the "good" guys and the "bad" guys of the SEO world.
Most of you, web site owners, publishers and SEO consultants, are probably dreading these updates just as much as I do: after a period of working hard into acquiring new valuable links, the inevitable question is "Will I be rewarded? And if so, just how much?"
Let's take a glimpse into what the new PageRank update is bringing:
First, let's see what will your page's new PageRank be?
If you haven't done this yet, check the page(s) that interest you using a Future PageRank tool (available from http://www.teawithedge.com/google_pr_update.html ).
This simple tool sends queries to known Google data centers in order to retrieve the PageRank of the given URL. It should normally show the same PageRank for all centers, however, if you run the tool during an actual PageRank update, you can see variations from one data center to another thus previewing what your page's future PageRank will be.
Caught any changes?
Whatever the answer, there are some logical explanations for it.
After studying the performance of several web sites, these are the conclusions I have come upon:
1. The trend to reward links from content-related web sites continues.
Web sites that have focused on gathering quality links, both reciprocal and non-reciprocal, from web sites with related content, shall expect to see their efforts to be successful: a relatively small amount of related links, even if reciprocal, proves to be much more beneficial than thousands of totally unrelated links.
However, one must not forget that climbing on the PageRank ladder becomes increasingly difficult as you ascend. If your web site already had a good PageRank before this update (i.e. 4 and above) it is possible not to see an improvement on the 0 to 10 scale. The true PageRank scale is exponential: the distance from 3 to 4 is much smaller than the distance from 4 to 5, and the distance from 4 to 5 is tiny compared to the distance from 5 to 6!
If you know you have planned and executed your SEO plan correctly in terms of building link popularity (and that means focusing on gathering links from related sites, work towards getting non-reciprocal links, and paid attention to various way PageRank can leak out of your pages), keep on the good works and if possible intensify them: you'll be rewarded by the next update, depending on how high is your current PageRank.
2. Newly created web sites are able to achieve a nice PageRank from their first PageRank update, providing they played fair in the link building game: little but quality links, and care for not leaking PageRank when not necessary can easily get a PR of 3 to a new site!
The issue of PageRank leaking has been probably overly-discussed within the SEO media, yet it might still be useful to mention that there is "good" leaking and "bad" leaking and it's only up to the site's publisher to make a choice:
- "good leaking" is when a site links to external resources that are of benefit for its readers, thus giving a vote of trust and approval to the linked site;
- similarly, "bad leaking" is when a site associates itself with a resource search engines (Google, in this case) dislike, such as link farms, sites employing gray or black SEO techniques, or sites with totally unrelated content (this usually happens when, in an attempt to monetize a site, ads and links to unrelated resources are published).
3. Sites that acquired no new linkbacks since the previous update seem not to be penalized (unlike a while ago!), and stay constant with their older PageRank.
The current PageRank scale seems to be stabile and it might take a while until it is brought down a level, in order to keep some proportions to it.
If this is the case for your sites, it might be a good idea that you start a link building campaign in order to make sure your site is not in danger of being brought down at a further update. Depending on the intensity and quality of your campaign, you can even go up the ladder - with all the benefits this can bring.
To sum up, Google's new PageRank update shows clear signs of continuing the existing trend of rewarding those who employ clean, honest techniques against the less innocent ones. This is nothing but good news for the SEO community and serious publishers, however, there's no guarantee we will live to see the end of the war between the "good" guys and the "bad" guys of the SEO world.
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